The One For All Committee used Galvanize Action’s publicly available research, messaging, and voter understanding to develop the ads below for the Pennsylvania, Wisconsin, and Ohio Senate races leading up to the 2022 midterm elections, as well as these ads for Judge Janet Protasiewicz in the 2023 Wisconsin Supreme Court race. You can also watch One For All’s 2020 presidential election ads or explore additional partner content here.

Pennsylvania (2022 Senate)

Who it works with

  • Independents (+24pp)
  • Low Turnout Likelihood (+17pp)
  • Under $50k Household (+12pp)
  • Moderates (+12pp)

Who it works with

  • Independents (+22pp)
  • Rural Voters (+18pp)
  • Some College (+16pp)
  • High School or Less (+15pp)

Who it works with

  • Religious Conservatives (+16pp)
  • Rural Voters (+14pp)
  • Some College (+13pp)
  • Age 55+ (+11pp)

Who it works with

  • Independents (+14pp)
  • Age 35-54 (+12pp)
  • Moderates (+9pp)
  • High School or Less (+8pp)

Wisconsin (2022 Senate)

Who it works with

  • High School or Less (+18pp)
  • Under $50k Household (+17pp)
  • Independents (+16pp)
  • Suburban Voters (+13pp)

Who it works with

  • Conservatives (+20pp)
  • 2020 Trump Voters (+9pp)

Who it works with

  • $50k-$99k Household (+13pp)
  • Age 55+ (+11pp)
  • Some College (+10pp)
  • Voters Overall (+6pp)

Who it works with

  • Milwaukee Media Market (+16pp)
  • Age 55+ (+14pp)
  • $50k-$99k Household (+14pp)
  • Voters Overall (+6pp)

Who it works with

  • Married (+13pp)
  • Some College (+12pp)
  • Conservatives (+11pp)
  • Age 55+ (+10pp)

Who it works with

  • 2020 Trump Voters (+18pp)
  • High School or Less (+17pp)
  • Age 55+ (+15pp)
  • Moderates (+10pp)

Ohio (2022 Senate)

Who it works with

  • Religious Conservatives (+16pp)
  • Republicans (+13pp)
  • Previously Married (+12pp)
  • Conservatives (+11pp)

Who it works with

  • Bachelor’s Degree (+14pp)
  • 2020 Trump Voters (+9pp)
  • Age 18-34 (+9pp)
  • Under $50k Household (+8pp)

Who it works with

  • Previously Married (+21pp)
  • 2020 Trump Voters (+20pp)
  • Age 18-34 (+14pp)
  • Suburban Voters (+13pp)

Who it works with

  • Age 18-34 (+14pp)
  • Under $50k Household (+10pp)
  • Never Married (+7pp)
  • Suburban Voters (+6pp)

Wisconsin (2023 Supreme Court)

Who it works with

  • Moderates (+18pp)
  • Independents (+15pp)
  • Under $50k Household (+15pp)

Who it works with

  • Age 18-34 (+27pp)
  • High School or Less (+18pp)
  • Democrats (+11pp)